Fashion career profile
Isabelle Allouch
Isabelle Allouch is the Chief Executive Officer of Sandro, a role she assumed in April 2019 after five years leading fellow SMCP brand Claudie Pierlot. Before joining SMCP, she held European retail and France managing-director roles at L’Occitane, following thirteen years in management positions at L’Oréal. Allouch holds an MBA from Neoma. Her appointment places commercial and operating responsibility alongside Sandro’s separate creative leadership: Evelyne Chétrite directs womenswear and Ilan Chétrite directs menswear. The directory models Allouch as a brand-level executive, not as the creative author of the collections or as the chief executive of SMCP. That distinction keeps the Sandro page useful for professional readers while preventing group governance from being miscredited to the house.
- Role
- Chief Executive Officer, Sandro
- Career appointments
- 1
- Fashion houses
- 1
- 2019–Present — Chief Executive Officer — Sandro ParisCurrent appointment · SMCP