Brand intelligence
Vera Wang
Vera Wang is a New York fashion and bridal brand founded by Vera Wang in 1990 with a salon at the Carlyle Hotel. Wang applied experience from Vogue and Ralph Lauren to bridal design, then expanded the name through ready-to-wear, fragrance, jewellery, home and licensed product categories. The founder remains the central creative author while the business combines owned design activity with external licences and retail partners. Because it is privately held, licence retail sales, product estimates and partner-company figures are not represented as audited standalone Vera Wang revenue.
- Country
- USA
- Founded
- 1990
- Founder
- Vera Wang
- Ownership
- Founder-owned private company
- Documented milestones
- 6
- Vera Wang — Founder and Creative Director1990–Present · house · current · Vera Wang
- 1990 — Bridal salonVera Wang opens at the Carlyle Hotel in New York.
- 1992 — Custom bridal growthThe house develops its couture bridal practice.
- 2000 — Ready-to-wearVera Wang introduces a ready-to-wear collection.
- 2002 — FragranceThe first Vera Wang fragrance is launched.
- 2006 — Mass-market partnershipSimply Vera extends the licensing model.
- 2019 — Anniversary runwayThe house marks three decades of design activity.