Brand intelligence

Air Jordan

Air Jordan is a Nike footwear and apparel line created around Michael Jordan after he signed with Nike in 1984. Peter Moore designed the first Air Jordan and its Wings identity, while Tinker Hatfield's Air Jordan III introduced the Jumpman as a central mark an

Country

USA

Founded

1984

Founder

Not available

Creative lead

Not available

Ownership

NIKE, Inc.

Documented milestones

5