Fashion career profile
Pietro Beccari
Pietro Beccari is an Italian luxury executive who leads Louis Vuitton and the LVMH Fashion Group. He graduated in business administration from the University of Parma and began his career in marketing at Benckiser, Parmalat and Henkel. He joined LVMH in 2006 as Marketing and Communications Director at Louis Vuitton, became Chairman and CEO of Fendi in 2012, and took the same title at Christian Dior Couture in 2018. In February 2023 he became Chairman and CEO of Louis Vuitton. On January 1, 2026, he also assumed the Chairmanship and CEO role at LVMH Fashion Group, combining it with his Louis Vuitton responsibilities. That group appointment covers a portfolio of fashion houses and should be distinguished from the house-level Louis Vuitton role. His career spans marketing, general management and leadership of several major LVMH maisons.
- Role
- Chairman and CEO, Louis Vuitton; Chairman and CEO, LVMH Fashion Group
- Nationality
- Italian
- Career appointments
- 3
- Fashion houses
- 3
- Louis Vuitton’s World Cup Trophy Trunk Is Ready for Its Close-upWWD · 2026-07-14
- Education: Business Administration, University of ParmaLVMH records his degree from the University of Parma. · LVMH
- Current house role: Chairman and CEO of Louis Vuitton (since February 2023)He has led the house since February 2023. · LVMH
- Current group role: Chairman and CEO of LVMH Fashion Group (since January 1, 2026)The appointment covers the Fashion Group and is additional to his house role at Louis Vuitton. · LVMH
- Career path: Henkel → Louis Vuitton → Fendi → Christian Dior Couture → Louis Vuitton → LVMH Fashion GroupHis positions span marketing and house and portfolio leadership. · LVMH
- Former house leadership: Chairman and CEO of Fendi (2012–2018) and Christian Dior Couture (2018–2023)The sequence is taken from LVMH’s official executive biography. · LVMH
- 2006 — Joins LVMH at Louis VuittonHe entered the group as Marketing and Communications Director.
- 2012 — Appointed Chairman and CEO of FendiThe role followed his marketing work at Louis Vuitton.
- 2018 — Appointed Chairman and CEO of Christian Dior CoutureHe moved from Fendi to lead the Dior fashion house.
- 2023 — Appointed Chairman and CEO of Louis VuittonHe began the house role in February 2023.
- 2026 — Takes on leadership of LVMH Fashion GroupFrom January 1, 2026, he combined the portfolio remit with his Louis Vuitton responsibilities.
- 2023–Present — Chairman and Chief Executive Officer — Louis VuittonCurrent appointment · LVMH
- 2018–2023 — Chairman and Chief Executive Officer — DiorHistorical appointment · LVMH
- 2012–2017 — Chairman and Chief Executive Officer — FendiHistorical appointment · LVMH