Fashion career profile
Jonny Johansson
Jonny Johansson is a Swedish fashion designer and co-founder and Creative Director of Acne Studios. In 1996, Johansson and a Stockholm-based creative collective produced 100 pairs of raw-denim jeans with red stitching and distributed them to their creative community. The response led the group toward fashion and helped establish a label rooted in experimentation between everyday clothing and visual culture. In 2006, the fashion business took the name Acne Studios; Johansson has continued to lead its collections. The label presented at Paris Fashion Week for the first time in 2013 and broadened beyond denim into ready-to-wear, accessories and footwear while retaining its Stockholm base. Johansson has described the appeal of setting couture-like ideas beside ordinary denim: that contrast remains a useful lens on the house’s mix of utility and fashion. His co-founder and creative role is distinct from the company’s separately assigned executive management.
- Role
- Co-Founder and Creative Director, Acne Studios
- Nationality
- Swedish
- Age
- 57
- Career appointments
- 2
- Fashion houses
- 1
- Active roles
- 2
- Acne Studios and Hussein Chalayan Reimagine Archival Designs in New CollaborationHypebeast Fashion · 2026-10-14
- Inside Acne Studios’ Minimalist, Pink Granite Retail Space in New YorkHypebeast Fashion · 2026-09-09
- Nan Goldin Captures Acne Studios’ Creative Family for Their 30th AnniversaryHypebeast Fashion · 2026-09-08
- Acne origin: 100 red-stitched raw-denim jeans distributed in Stockholm in 1996The anniversary account describes the first jeans as the starting point for the collective’s move into fashion. · Wallpaper*
- Company name: Fashion business became Acne Studios in 2006The 30-year profile distinguishes the fashion business from the wider ACNE creative collective. · Wallpaper*
- Runway history: First showed at Paris Fashion Week in 2013The anniversary interview identifies the first Paris Fashion Week show as a milestone. · Wallpaper*
- 1996 — Creates the first 100 red-stitched jeansA limited raw-denim run distributed to Stockholm’s creative community becomes the seed of the fashion business.
- 2006 — Fashion business becomes Acne StudiosThe clothing business adopts its current name, distinct from the broader ACNE creative collective.
- 2013 — Debuts at Paris Fashion WeekAcne Studios presents on the Paris Fashion Week calendar for the first time.
- 1996–Present — Creative Director — Acne StudiosCurrent appointment · Acne Studios
- 1996–Present — Co-Founder — Acne StudiosCurrent appointment · Acne Studios