Brand intelligence

Pat McGrath Labs

Pat McGrath Labs is the cosmetics house founded by British makeup artist Pat McGrath in 2015. It translates McGrath’s runway and editorial practice into colour cosmetics, complexion and backstage-inspired product worlds, sold through its own channels and selected retailers. McGrath is founder and creative director. The page distinguishes the brand from her separate creative work for fashion houses and does not represent historic retail sell-through or valuation headlines as audited company financials.

Creative lead
Pat McGrath