Brand intelligence
AMIRI
AMIRI is the Los Angeles luxury house founded in 2014 by Mike Amiri. It developed from one-off stage pieces made for performers into a global fashion business built around California music culture, distressed denim, leather, knitwear, tailoring, footwear and a relaxed American luxury vocabulary. Amiri remains Founder and Creative Director. The page distinguishes his continuing collection authorship from OTB’s minority investment, which is not the same as group control or a brand-level financial disclosure. AMIRI’s runway shows, cultural partnerships, prizes and retail openings are recorded as creative and commercial context, not as a substitute for verified revenue, profitability or valuation data.
- Country
- United States
- Founded
- 2014
- Founder
- Mike Amiri
- Creative lead
- Mike Amiri
- Ownership
- Renzo Rosso minority investment
- Documented milestones
- 6
- Mike Amiri — Founder and Creative Director2014–Present · house · current · AMIRI
- 2014 — House foundedMike Amiri establishes his Los Angeles label.
- 2015 — Denim vocabularyHand-distressed denim becomes a defining product category.
- 2018 — Paris presentationAMIRI joins the Paris menswear calendar.
- 2019 — OTB investmentOTB acquires a minority stake in the company.
- 2020 — Rodeo Drive flagshipAMIRI opens a Los Angeles flagship.
- 2021 — CFDA membershipMike Amiri joins the CFDA.